Content Marketing
The 20 Weirdest Facts About Home Insurance
Home insurance is one thing that people don’t think about until something goes wrong. On average, a burglary happens once every 30 seconds in the US. And the average loss…
Content Marketing
Content Marketing
12 Sad Facts and Stats About Health Insurance
Even under the Affordable Care Act (ACA), the cost of insurance has been on the rise in the past decade. And to make it worse, more and more people are…
Customer Experience
Selling Health Insurance Online with a Customer Journey Map
If you’ve searched for customer journey maps for health insurance on the internet, chances are the results may make you even more frustrated than ever. Why? Most of them only…
Email and SMS
Insurance Email Marketing: 12 Personalization Ideas You Must Know
Believe it or not, insurance companies have a legacy of not being very good at listening to customers. Although some are better than others. Some still call their customers policyholders….
Content Marketing
20 Sad Facts and Stats About Life Insurance
As someone who has been in the industry for over 15 years, I still find it frustrating and worrisome to learn that most people do not understand life insurance enough – to…
Digital Marketing
How to Market Insurance to Gen Z
By 2030, Gen Z’s earnings are set to hit $33 trillion – more than a quarter of all global income. Their spending power will surpass Millennials’ 2031. As more Gen…
Content Marketing
18 Facts and Stats About Insurtech You Should Know
Insurance has been around for centuries. But it was not until the latest technology development when its business model started to see drastic disruptions in an unprecedented way. But what…
Content Marketing
20 Home Insurance Blog Topics That Bring Customers to Your Website
Many people say blogs are dead, which isn’t true because people don’t go to social media like Facebook or Instagram to get detailed answers on particular topics — they visit…