Insurance marketing ideas for insurers, insurance agents and independent brokers.
Learning and Skills
Case study is one of the most powerful marketing collateral in business writing. It starts off with a problem that your customer struggles with, then resolves with your product/service as…
Digital Marketing
Insurance is a kind of product that does not provide immediate benefit or enjoyment right after the purchase. And people are less likely to get the same excitement by completing…
Content Marketing
If you’ve done your “insurance marketing” research, you’ll not be surprised that most insurance blogs are written for insurance agents with the main focus of getting more sales with online…
Digital Marketing
There are just about every kind of insurance products out there for literally every type of person and situation. But not all insurance is created equal – some products are…
Content Marketing
Ahh…You know health insurance is not easy to understand. There are so many options to choose from, jargons to understand, tips to follow, conditions to fulfill…And that’s when people need…
Content Marketing
Admit it. Life insurance might not be the most interesting topic to discuss for most people. And we believe insurance blogs can break the taboo by revealing some of the…
Content Marketing
It’s actually hard to run out of topics when it comes to cars and car insurance. The key to writing car insurance blogs is to be helpful and educational to…
Customer Experience
Insurance companies have been much slower to adopt AI compared to other industries. Nevertheless, we have already seen more and more applications of AI such as replying customer’s enquiry with…